General Info:
CRI partners with you to help solve the technology challenges you face in today's competitive market. Our mission is to provide BUSINESS solutions through the effective implementation of TECHNOLOGY based communications systems, in order to SATISFY you, our customer. As a result, you get more than the solution ; you receive the service and support that builds lasting customer relationships.Communications Resources Inc, ( CRI ) is a Communications Systems Integrator, serving Tennessee, Georgia and Alabama, with its home office in Chattanooga, Tennessee. Our core business includes a Life-Cycle approach to Planning, Design, Installation, and long term Support of integrated voice, data and video communications networks. We specialize in Enterprise class products and have built a team of experienced professionals capable of delivering the most complex applications.For over 30 years, the principal owners of the company have been actively involved in the business, providing services to design, deploy, and manage customers' networks. CRI was originally an East Tennessee operation and over the last 15 years, has expanded into new markets through the creation of strategic partnerships with trusted telecom professionals. The result is a combined venture with over 50 employees in Chattanooga, Knoxville, Atlanta, Birmingham, and Huntsville and over 80% of them are directly engaged in servicing our customers.CRI was formed on April 1, 1980, when Phil Burkett, then Northern Telecom branch manager for Chattanooga, and two other business partners purchased the East Tennessee operation from NT. In subsequent years Phil bought out his partners and has continued to grow and expand the business with major customers located throughout the southeast.For its first 20 years, CRI has been a voice communications company, selling, installing and supporting telecommunications systems to business customers, with major emphasis in PABX and complex systems and applications. Phil has always positioned CRI as the highest quality provider for equipment and support, and our sales strategy is to promote "the best equipment and service in town". This approach, combined with a very meticulous focus on customer care has been a sound strategy which affords CRI a higher than usual customer loyalty factor for repeat business and it positively impacts new system sales. CRI has many major customers who have depended on them for communications solutions for over 30 years, and continue to look to CRI to lead them through the maze of changing and emerging technology.The convergence of voice and data technologies into IP platforms has presented many new challenges for CRI, as with all other channel partners. But it has also revealed many new opportunities for doing business, and CRI is capitalizing on new approaches by developing strategic partnerships and alliances to reach out to new customers, new technologies, and new markets.Our sales territory is primarily the metropolitan areas of of Chattanooga TN, Knoxville TN, Memphis TN, Birmingham AL, Mobile AL, Huntsville AL, and Atlanta, Ga. Since CRI was formed in 1980, our customer base has grown to over 100, 000 installed lines, and now includes over 400 customers from small ( 2 or 3 phones ) to large ( over 5000 phones ).